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FLUOR Vision · 10 November 2015 · 7:00 am

FLUOR is lifestyle: turning a ‘Brand centric’ vision into a ‘Consumer centric’ reality

 

Here at FLUOR we think that if we change, everything changes. That is our eternal challenge concerning advertising: to transform the mental processes of the sector, especially of the advertisers, and to take on new contrasting realities. In addition, a very important aspect in this context is the lifestyle.

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Publicado en: FLUOR Vision

Etiquetado: Brand centric concept Consumer centric experiences FLUOR Lifestyle FLUOR Vision lifestyle Pepsi smartphone transmedia

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