SINCE 2015
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Advertiser: Movistar+
Brand: TV Series ‘Gigantes’
Campaign: ‘Operación Gigantes’ (https://operaciongigantes.com/)
Access the transmedia universe of Operación Gigantes
This project is nominated for Best Branded Content Project in Anuncios Awards
What did they ask us for?
Movistar+ was set to premier ‘Gigantes’, a series directed by Enrique Urbizu and Jorge Dorado that narrates a fraternal war taken to the extreme, led by an all-star cast including José Coronado, Isaak Férriz and Daniel Grao. To extend the experience, Movistar+ asked us to develop the transmedia universe of ‘Gigantes’, looking to enable a connection between fans and the series.
Publicado en: FLUOR Projects
Etiquetado: Gigantes Movistar+ transmedia Transmedia Storytelling
Advertiser: AMC Networks
Brand: AMC
Campaign: Digital content strategy
What did they ask us for?
The AMC television channel (Breaking Bad, Mad Men, Fear the Walking Dead, The Terror…) wanted to develop a content strategy for their digital media. To do so, we were asked to present a proposal that would help them increase not only their viewing community bus also the level of organic engagement across their different digital channels.
Publicado en: FLUOR Projects
Etiquetado: AMC benchmark Content Strategy digital media social media